With the team changes we implemented last year (where everyone stopped fannying about with prototypes and started working on Rust), the Rust team have managed to do some huge thing this year.
We released the Instruments Pack
in Dec 2019. That was a huge success, so we followed it up in the summer with the Sunburn Pack
. Which was also a huge success for us.
I think these packs are striking the perfect balance between supporting our ongoing development (ie, the ~15 free updates/events this year) and giving everyone something new and fun to play with, so expect more of that kind of thing next year.
Just this month we did our first Twitch Drops
event. We didn't know what to expect, but with 180,000 claimed drops, we're calling it a success.
Let us know if you're interested in getting involved with us to do other kinds of promotions, especially if you're Vin Diesel.
Other Cool Stuff
The console version didn't get released in 2020 like we'd hoped.. the good news is that we're 100% confident that it'll be released in 2021, 50% confident that it'll be the first half of 2021, and 25% confident that it'll be the first quarter for 2021.
- Rust has sold 9,545,105 copies
- Instrument Pack has grossed $1,310,753
- Sunburn Pack has grossed $926,601
- Rust has been wishlisted on Steam 2,146,246 times
- Rust has 481,598 game banned users (cheaters)
- Rust hit its highest peak concurrent player count of 125,415 players in April 2020 and was the fourth most played game on Steam!
- Items have been sold 39,715,350 times on the marketplace
- Skin creators have earned $5,714,218.77
- Rust has been refunded 929,432 times (9.7% of Steam units)
- Median time played is 19 hours and 10 minutes
- To date Rust has grossed $185,761,573
- Rust entered the highest tier of Steam revenue share (an extra 10% to us) in June 2020 - thanks Gabe!